Digital Business Ecosystems
1st Edition - (Date:18 September 2015 to 11 December 2015)
This Course is currently running at the Department of Industrial Engineering, FCT, Universidade Nova de Lisboa.
The Digital Business Ecosystems is a course aimed at imparting practical skills and training, regarding Digital Businesses, Startup Development and the Startup Ecosystem. Its objectives are:
In depth understanding of Digital Business and the unique opportunities it offers to Startups.
Understanding the digital ecosystem and its various actors.
Learn the processes and stages of development of a Startup.
Practical experience in developing a Digital Business
Currently this course is being given to students of Industrial Engineering at the New University of Lisbon, but will be openly shared over this platform so that other students can also benefit and use this course.
What is a Digital Business?
What are its unique characteristics that can be exploited
Different Types of Digital Business (Startup genome, lean analytics classifications)
Expanding scope - Internet of things, gadgets, hardware
Why an ecosystem is important
NESTA City Report Excerpts
Accelerators - historical evolution and role
Incubators, co-work spaces
Business Angels, VC funds
Social Networking Platforms - F6S, Founder Dating
Task for the next class
Identify the main actors in the Lisbon Ecosystem:
Venture Capital Funds
Present them in a short presentation explaining their starting date, and a brief profile.
How to have Idea
Empathy and User Needs
Hypothesis and testing through User Inetrviews
Validation through Trials
Examples of Idea Development and Pivots
Metrics to watch out for
Digital Technologies popularly used
Data Mining and Processing
How to get into a Startup Accelerator
What Investors look for
How startups grew without external financing
How to turn products into companies
Visit an accelerator, incubator or co-work space, and identify a startup of your choice, preferably one that has a had a market launch. (Planned visit to Beta-i or Startup Lisboa)
Prepare a questionnaire that covers the following aspects:
Idea inspiration, triggers
Pivots or changes made along the way
How team was assembled
Cross competencies of different team members
Trace historical evolution of the startups with current stage
Identify Business Model and revenue model
Identify metrics (Current no. of users, geographies, revenue, profits, investment, etc)
Identify factors in the ecosystem that impact them the most - Accelerators, Incubators, Work Spaces, Regulations, availability of talent
How would they rate the current ecosystem in Lisbon with respect to above mentioned factors
How they intend to internationalise
You are encouraged to use this class to launch your own startup which you can continue even after the scope of this class. If you already have a business idea, and want to include other members outside the class, for this assignment feel free to do so (for example including programmers, designers). Ideally there should be at 3 students from the class in each group, but if you are having team members from outside then at least 2 members from the class are necessary. It is very much encouraged if you can find outside skills, especially programmers to build a working model of your idea.
Platform to be used for idea development: www.whataventure.com
You will be developing a Business Model, Strategy, Pitching, Implementation and Execution skills related to this startup during the period of the programme.
This course is supported by through the provision of their Technology Platform for Business Model Development.